EVENTS & HIGHLIGHTS CORPORATE MARKETING EVENTS 1. 20 JANUARY 2022 Tropicana collaborated with Tropicana Gardens Mall to launch Multi-Million Mania campaign with millions of ringgit in prizes and vouchers for home seekers and shoppers. The Grand Draw prize included the Edelweiss SOFO unit at Tropicana Gardens. 2. 7 MARCH 2022 Tropicana Aman achieves resounding success with 100% takeup of Freesia and Gemala Residences. 3. 1 APRIL 2022 Tropicana launched Tropicana Power Up campaign to incentivise property seekers. 4. 8 APRIL 2022 Tropicana Uplands celebrates full take-up of Aster Heights, its first residential precinct in the Tropicana Uplands integrated township in Gelang Patah, Johor. 5. 11 APRIL 2022 Tropicana Gardens Mall partners with ShopeePay e-wallet and Karyawan to enhance retail and digital payment experiences across its facilities. 6. 27 APRIL 2022 Tropicana partnered with No. 1 Short Stay Management Company HostAStay as its tenancy management service provider for TwinPines Serviced Suites in Tropicana Grandhill, Genting Highlands, and Assana Serviced Suites in Tropicana Cenang, Langkawi. 7. 16 JUNE 2022 Tropicana unveiled Tropicana WindCity in Genting Highlands and improved loyalty programme T Privilege, anchored by the Tropicana 360 mobile app. 8. 29 JUNE 2022 Tropicana and Affin Bank partner up to tackle home financing with Home Step Fast/i campaign. 9. 22 SEPTEMBER 2022 Tropicana Gardens Mall launched Malaysia’s first and largest Singha Fest 2022. 10. 3 OCTOBER 2022 Sports Paragon Run 2022 at Tropicana Gardens Mall and Tropicana’s go-go-FIT Park Adventure Race at Tropicana Metropark drew hundreds. 11. 6 OCTOBER 2022 Tropicana and Marriott to open Sheraton in Langkawi as tourism roars back 12. 11 OCTOBER 2022 Tropicana Golf & Country Resort brought back Nite Race run, drawing over 250 fitness lovers. 13. 18 OCTOBER 2022 Tropicana celebrates 100% Phase 1 take-up of its first industrial venture, Tropicana Industrial Park in Iskandar Malaysia, Johor. 14. 28 OCTOBER 2022 Tropicana launched Journey of a Lifetime campaign, offering European getaway. 15. 8 DECEMBER 2022 Tropicana go-go-FIT The Grand Race draws crowds of fitness enthusiasts. 16. 23 DECEMBER 2022 Superheroes descended on Tropicana Gardens Mall for “The World of DC Exhibition”. Driven by our commitment to excellence, 2022 has proven to be another eventful year, where we rolled out 14 CSR events, launched five development projects across Malaysia and initiated more than 15 innovative campaigns or events to continue to engage with our stakeholders and audience. 14 ANNUAL REPORT 2022
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