01 ABOUT DATASONIC 2 DATASONIC GROUP BERHAD Powered by Datasonic The Annual Report cover highlight’s Datasonic’s presence in Malaysian people's life within the securityrelated digital world. It embodies the essence of Datasonic’s dedication to technological excellence and innovation. Each element is a testament to our diverse portfolio; from secure identification systems to advanced biometric solutions, all designed to meet the dynamic needs of our clients. This visual narrative encapsulates our journey and milestones, reinforcing Datasonic's role as a leader in driving digital transformation and securing a connected world. Datasonic Group Berhad is one of the most prominent security-based Information and Communication Technology ("ICT") solutions providers in Malaysia with track record in mission-critical national projects. We pledge to continue to strengthen our core competencies and enhance our capabilities in pursuit of maximum value for our customers by providing excellent solutions and services. In this journey without boundaries, we aspire to enrich people’s lives through creative and innovative ICT solutions. WE ARE AND STRATEGIES RATIONALE WHO VISION, MISSION COVER VISION To enrich lives through creative and innovative ICT solutions. MISSION • To focus on our customers’ challenges and needs. • To sustainably provide our customers with excellent solutions and services. • To consistently create, attain and extend maximum value to all our customers and stakeholders. STRATEGIES • To provide advanced, innovative and high-quality products and services to customers to meet or exceed their expectations in the fast-changing Information and Communication Technology market by way of extensive Research and Development activities. • To customise and deliver integrated solutions and services to maximise investment returns to customers. • To continuously conduct in-depth Research and Development for the improvement and innovation and leading-edge technologies to stay ahead of the global competition. • To recognise, develop and retain our most valuable human capital and to nurture a conducive environment for their success. • To develop strong distribution channels and marketing network to increase and widen our market penetration via our resellers and strategic partners in Malaysia and overseas.
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