Malaysian, Male, aged 61

• Recipient of the BrandLaureate Great Entrepreneur Brand Icon Award 2016
• Top Nominee in the Master Category of the EY Entrepreneur of the Year 2015 Malaysia Award
• Recipient of "Anugerah Perdana 2013 - Tokoh Industri Buku Negara" by Yayasan Pembangunan Buku Negara

Law King Hui is the Managing Director of the Group and was appointed to the Board on 7 May 2013. As one of the co-founders, he has been instrumental in the development, growth and success of the Group.

He graduated from Tunku Abdul Rahman College with a Certificate in Electronics Engineering. He started his career in 1980 with a semiconductor manufacturing company and left to join a local publishing company in January 1981 where he held various positions during his employment there. He left the company in April 1985 and co-founded Sasbadi Sdn Bhd.

He leads the development of the Group’s strategies and policies, and plays an active role in product development and innovation. His contributions have led to the transformation of the Group from a pure educational print publisher to a Group with diverse learning and teaching solutions that complement the print publishing business. These include digital learning technology, digital education products, applied learning tools that facilitate Science, Technology, Engineering and Mathematics ("STEM") education, education services via online platform, English language learning and assessment solutions and a network marketing business.

He has enjoyed a colourful career as an entrepreneur with more than 39 years of experience in the education industry. He has held numerous key positions over a span of more than 30 years in various organisations, including Chairman of the World Robot Olympiad (“WRO”) Advisory Council; President of the ASEAN Book Publishers Association (“ABPA”); Chairman of the Malaysian Book Industry Council (“MBIC”); President of the Malaysian Book Publishers Association (“MABOPA”); Treasurer of the Majlis Buku Kebangsaan Malaysia (“MBKM”) and Treasurer of the Malaysian Chinese Language Council (“MCLC”). He is currently a member of the WRO Advisory Council, a member of the Industry Advisory Panel for the Faculty of Language and Communications Studies, University Malaysia Sarawak (“UNIMAS”) and a member of the Industry Advisory Committee, Politeknik Sultan Salahuddin Abdul Aziz Shah.

He is also highly sought after in forums, round-tables, seminars, conferences, and lectures for his new ideas, concepts and strategies aimed at promoting a reading culture and expanding Malaysia’s book industry. His contributions led to him being selected as one of the 21 personalities documented in the publication, “Tokoh-tokoh Perbukuan Malaysia” by the National Library Malaysia, which recognises book activists and professionals Library Malaysia, which recognises book activists and professionals who have made significant contributions towards the development who have made significant contributions towards the development of the book industry and reading culture in the country.

Save for the family relationship with Law Yi Chian, who is his daughter, he has no family relationship with any other Director and/ or major shareholder of the Company. He does not have any conflict of interests with the Company.

Malaysian, Male, aged 67

Lee Swee Hang is the Publishing Director of the Group and was appointed to the Board on 7 May 2013. He is one of the co-founders of the Group.

He obtained his Higher School Certificate ("HSC") in 1974 and started his career in 1975 as a Senior Malay Language Editor with a local publishing company. Here, he was tasked to translate, proofread, edit and prepare manuscripts for Bahasa Malaysia publications. He left the company in 1978 and subsequently joined another publishing company in 1979 as Chief Editor. During his tenure with the company, he developed, trained and managed an editorial team and a panel of writers. He left the company in 1985 to co-find Sasbadi Sdn Bhd.

As the Publishing Director, he is responsible for the editorial and production teams. During his tenure with the Group, he helped to train and upskill a team of dedicated writers, editors, designers and illustrators to ensure that the teams stayed ahead of the curve on changes in educational policies, production procedures and industry practices. He is also responsible for soliciting new authors and establishing a network of authors for the Group.

With his vast experience, he looks into editorial and commercial strategies. He takes charge of the types of books that the Group publishes yearly and ensures that the deadlines and publications standards are met. He also oversees the trading of copyrights with international buyers and sellers. To keep up with the latest trends and insights, he keeps abreast with the latest developments of the publishing industry that are happening globally.

He does not hold directorship in any other public companies and listed issuers. He has no family relationship with any Director and/ or major shareholder of the Company nor does he have any conflict of interests with the Company.

Malaysian, Female, aged 32

Law Yi Chian is an Executive Director of the Group and was appointed to the Board on 3 May 2016.

She graduated with a Bachelor of Arts in Media and Communications and Masters of Management in Marketing, both from the University of Melbourne, Australia. Prior to joining the Company as the Group Marketing and Communications (“MARCOM”) Manager in December 2014, she had experience in media sales, marketing and communications. As the Head of MARCOM for the Group, she is responsible for planning and implementing marketing strategies for brand building and events management. She also manages the corporate communications with external stakeholders for the Group.

As an Executive Director, she also contributes towards ensuring the Group’s objectives and strategic plans are aligned, and the Group’s business is sustainable. In addition, she also assists the Group Managing Director in the management of the day-to-day operations of the Group.

She does not hold directorship in any other public companies and listed issuers. Save for the family relationship with Law King Hui, who is her father, she has no family relationship with any other Director and/ or major shareholder of the Company. She does not have any conflict of interests with the Company.

Dato’ Noor Rezan Binti Bapoo Hashim is the Senior Independent Non-Executive Director of the Company. She was appointed to the Board as the Independent Non-Executive Director on 7 May 2013 and as Senior Independent Non-Executive Director on 22 August 2014. She is the Chairman of the Nomination Committee and a member of the Audit Committee and Remuneration Committee.

She graduated with a Bachelor of Arts with Honours from the University of Malaya and Master of Arts, Teaching of English as a Second Language (“TESL”) from the University of Hawaii, United States of America. She also holds a Diploma in Education (Distinction) from the University of Malaya and a Certificate in Managing Education (English Language Teaching) from the College of St. Mark & St. John, Plymouth, England.

During the period from 1975 to 1988, she taught English at various secondary schools in Peninsular Malaysia. From 1988 to 1995, she was promoted as the Afternoon Supervisor and later, the Administrative Senior Assistant of Sekolah Menengah Kebangsaan Raja Ali, Kuala Lumpur. Between the years of 1995 to 2003, she was promoted to become Principal of various schools in Kuala Lumpur.

In 2003, she was promoted to the position of Deputy Director of Schools Division, Ministry of Education Malaysia. She then became the Education Director of the Federal Territory of Kuala Lumpur from 2004 to 2006. In 2006, she was promoted to the position of Director of Schools Division, Ministry of Education Malaysia, overseeing all schools under the purview of the Ministry. In 2007, she was promoted to the position of Deputy Director-General of Education Malaysia overseeing operations of eight (8) divisions which are involved in schools operations in the Ministry. She held this position until her retirement in 2011.

After her retirement from 2011 to 2019, she served as the Education Advisor of Khazanah Nasional Berhad, advising on matters involving educational projects, such as Trust Schools, Teach for Malaysia and Promoting Intelligence, Nurturing Talents and Advocating Responsibility (“PINTAR”) programme.

She does not hold directorship in any other public companies and listed issuers. She has no family relationship with any Director and/ or major shareholder of the Company nor does she have any conflict of interests with the Company.

Malaysian, Female, aged 67

• Recipient of "Tokoh Kepimpinan Pendidikan Kebangsaan 2013"

Malaysian, Male, aged 49

Tang Yuen Kin is the Independent Non-Executive Director of the Company and was appointed to the Board on 03 May 2021. He is also the Chairman of the Audit Committee and the Remuneration Committee, as well as a member of the Nomination Committee.

He graduated with a Bachelor of Accounting with First Class Honours from the University of Malaya, Malaysia in 1995. In 2000, he earned a Master of Business Administration (Banking & Finance) from Nanyang Technological University, Singapore. He also obtained a Master of Law Executive (Business Law) from International Islamic University, Malaysia in 2006.

He has been a member of the Malaysian Institute of Accountants and the Malaysian Institute of Certified Public Accountants since 2000 and 2015 respectively. Over the span of more than 21 years, he has gained vast experience in the areas of audit, accounting and finance, corporate finance and corporate planning, having worked in, among others, Price Waterhouse (now known as PricewaterhouseCoopers PLT), Securities Commission Malaysia, KPMG Corporate Advisory Sdn. Bhd., AmInvestment Bank Berhad and Alliance Investment Bank Berhad.

His history with the Company began in 2014 when he joined the Group as the Chief Financial Officer and served in that position until 2018. Subsequently, he joined Dancomech Holdings Berhad as the Group Chief Financial Officer where he is presently still serving in that position.

He is currently holding a directorship at Powerwell Holdings Berhad as the Independent Non-Executive Chairman, and has no family relationship with any Director and/ or major shareholder of the Company nor does he have any conflict of interests with the Company.