Sasbadi Annual Report 2020

Nurturing Students for Tomorrow, Today There is a quote by the late Nelson Mandela, “Education is the most powerful weapon which you can use to change the world”. At Sasbadi, providing quality learning materials and resources to ensure our children have the best for their educational needs is the core of our operations. We constantly innovate our products and services, stay abreast with the changing needs of students and teachers, and strive for equality in education so that every child is given the opportunity to build a brighter future. Content Creation Since our beginnings in 1985, Sasbadi has been in the business of content creation. We journey with students through school and life by providing an array of academic books and educational materials. Through time our delivery of education may evolve to various forms, but Sasbadi’s essence will remain the same – curating quality educational contents trusted by students, parents and teachers, making us a proud Malaysian brand in education. Championing 21st Century Education As a leading education solutions provider, we are responsive to the changing education landscape and the corresponding needs of our stakeholders. We recognise the importance of nurturing crucial skills in children that will prepare them for the dynamic environment of the 21st century workforce. Robotics is regarded as one of the most effective way to promote Science, Technology, Engineering and Mathematics (“STEM”) education; a field that encourages skills like problem solving, critical thinking, creativity and teamwork. Hence, in 2005 we partnered with LEGO Education to introduce educational tools and robotics to Malaysian school-going children. Together with the Ministry of Education Malaysia, we also built what is now the largest robotics competition in the country, the National Robotics Competition (“NRC”), to provide a platform that promotes hands-on learning to students aged 7 to 17 years old. A In 2011, we incorporated Sasbadi Online to begin our digital transformation journey and development of technology-enabled solutions. We leverage on Information and Communications Technology (“ICT”) to create innovative educational products that meet the practical needs of students and teachers, whilst providing a 21st century learning experience via interactive and engaging features. With the Malaysia Education Blueprint 2013-2025 as our guide, we aspire to assist the transformation of our education system and scale up the quality of learning across Malaysia with innovative ICT solutions. Learning for Life As Henry Ford once said, “Anyone who keeps learning stays young”. Sasbadi is committed to our mission of providing solutions that enrich the journey of lifelong learning. We publish a range of books for adults, as well as educational materials for young learners and pre-schoolers such as illustrated storybooks, educational comics, novels and encyclopaedias. To facilitate the upskilling of job seekers and working adults, we provide English language proficiency solutions by partnering with Cambridge Assessment English of the University of Cambridge, and NYC English. Creating Value through Collaborations In order to meet the dynamic educational needs of the 21st century, we must be timely in providing innovative and effective solutions. Sasbadi believes that the key to achieving this is to collaborate with like-minded organisations who are mutually aligned with our strategic goals. In this light, we continue to seek meaningful partnerships in our efforts to deliver value for our stakeholders. Some of our notable collaborations include Huawei Technologies (Malaysia), TM ONE, the University of Malaya, Malaysian English Language Teaching Association, Foreign Language Teaching and Research Press, China Children's Press & Publication Group, The Commercial Press China, Nha Nam Publishing & Communications JSC, Animasia, and Marshall Cavendish Education. At Sasbadi, we also recognise that quality education should be inclusive, affordable and personalised to individual needs. Therefore, we founded MindTech Education Sdn Bhd, our network marketing division to deliver a personal touch in making our digital education solutions available across Malaysia. The Group believes that innovation is key to staying ahead of the curve in our fast-changing environment, especially in light of the Fourth Industry Revolution. We remain anchored to our vision that is “Nurturing Students for Tomorrow, Today”, and will continue to give our best for the educational needs of all Malaysians. ABOUT US 06 SASBADI HOLDINGS BERHAD Scan this page with the Sasbadi Play app for interactive content