Sasbadi Annual Report 2019

At Sasbadi, we believe that education is a birthright and key to solving many of our world’s most pressing issues such as inequality, poverty and environmental problems. It is the foundation for a constructive, progressive and caring society. Anchored by these beliefs and our aspiration to contribute to a better future, our motto has always been “Nurturing Students for Tomorrow, Today” . From humble beginnings to being a household name Since our beginnings in 1985, Sasbadi has been journeying with students throughout their schooling years by providing them with an array of quality academic books and educational materials. Just as students grow up with our content, so too does our brand mature with time. Today, Sasbadi is a trusted household name among students, teachers and parents, making us a proud Malaysian brand in education. Building on our laurels and continuing to evolve with time As a leading education solutions provider, we continuously strive to provide the best educational materials for our customers. This means that we are responsive to the changing education landscape and the corresponding needs of our stakeholders. We recognise that learning is an active process that engages the learner and is a life skill in its own right. Since 2005, we began championing the provision of innovative educational tools and dynamic platforms that promote hands-on learning through applied learning tools in partnership with a global brand like LEGO Education. Robotics have been proven to be one of the most effective ways to promote Science, Technology, Engineering and Mathematics ("STEM") education. It engages, challenges and empowers students to harness their problem-solving skills, critical thinking skills, creativity and teamwork, all of which are highly sought after traits in the 21st Century. We are a Strategic Partner of the Ministry of Education Malaysia in organising numerous robotics competitions annually. Lifelong learning brings endless possibilities in the 21st Century Sasbadi sees the benefits of lifelong learning to keep our brains active, improve our skills and enhance our overall well-being. A We publish a wide range of fiction and non-fiction titles, illustrated storybooks, educational comics, encyclopedias, and books for young learners and pre-schoolers. Since the dawn of the 21st Century and especially over the last decade, the Internet and Technology have shifted education’s focus towards smart, mobile and interactive experiences. In response to this, we began in 2011 to develop and create digital solutions that are user-friendly, interactive and fun by leveraging on Information and Communications Technology ("ICT"). We support the aspirations in the Malaysia Education Blueprint 2013-2025 to transform the education system. In the area of technology, we are aligned to Shift 7 in the blueprint which emphasises on leveraging ICT to scale up quality learning across Malaysia. A collaborative future forward We believe that collaboration is the way forward for industries, including education. We must leverage on collective strengths to provide better values in our products and services. In this light, we continue to seek meaningful partnerships and collaborations with reputable organisations. Some of our notable collaborations include Foreign Language Teaching and Research Press, China Children's Press & Publication Group, The Commercial Press China, Animasia, Marshall Cavendish Education, University of Malaya and most recently, Cambridge Assessment English and NYC English. At Sasbadi, we also recognise that quality education should be inclusive, affordable and personalised to needs. Therefore, we founded MindTech Education Sdn Bhd, our network marketing division to deliver a personal touch in making our digital education solutions available across Malaysia. At Sasbadi, we believe that change is constant and necessary to propel us to innovate. Innovation is a key to be ahead of the curve in our fast-changing world, especially in light of the Fourth Industry Revolution. Anchored by our mission, “Nurturing Students for Tomorrow, Today” , we continuously innovate to stay ahead. WHO WE ARE PAGE 06 SASBADI HOLDINGS BERHAD