GHL System Berhad Annual Report 2019

A N N U A L R E P O R T 2 0 1 9 25 DESIGN AND MARKETING OF PRODUCTS AND SERVICES (Cont’d) While venturing into the e-wallet payment acceptance business in 2018 has certainly proved to be profitable, the momentum continued to pick up in 2019, for all major local and cross border e-wallets. E-wallets provide a convenient way to pay for goods and services. These all-in-one apps bring payment convenience to manage credit cards, loyalty club memberships, and reward cards. On top of that, it creates a more exciting shopping experience through their own discounts, promotions, incentives, reward programmes, and referral cashback. On the same note of enhancing lives, GHL also ventured into the business of cashless self-service kiosks. Customers may consider queuing as an inconvenience but they often find themselves standing in lines at various locations in order to run certain errands. For this reason, self-service solutions have been introduced as great time-savers to enhance customer’s experience. Especially useful when one runs out of change, or have insufficient cash. Over more than 50 units of self-service kiosks have been deployed with e-wallets acceptance, as of end of 2019. IAS Vending Vendors Quantity Fly98 Atlas Vending Coffee Star Melaka Sentral Autopay Coffee Bot Birds Nest = 5 units 45 units 10 units 2 units 3 units 3 units 1 unit 1 unit The SME segment is a significant growth engine for Malaysia, contributing 38.3% of the country’s GDP in 2019. Realising the significance of this segment, the government targets a contribution of 41% to GDP for the year 2020. Numerous integrated efforts have been envisaged and put in place to further catalyse the growth of SMEs and micro- entrepreneurs. The Group is ecstatic to be an essential part of this growth, bringing to the table of its strongest value proposition - that its product offerings cater for all, especially to the financially underserved. SUSTAINABILITY STATEMENT CONT’D